5 key trends of seasonal sales in 2023-2024

Experts of the market within a video podcast of MEDIA MIX discussed as consumers react to an extending framework promoperiodov and called the main trends which will define development of seasonal sales next year. 1 . Economy and demand redistribution. The tendency to save keeps the relevance - users estimate goods more captiously and expect seasonal discounts even in those categories where they initially are not provided. Besides, there is a demand redistribution between categories. "Despite existence of spare cash, consumers are not adjusted to make long-term investments in...