Nikolaeva Julia: "Fight for attention of the viewer — a constant call neither to stop, nor to relax"

20 years ago the world of domestic animation changed forever: on screens there were "Smeshariki", developments which have become subsequently the locomotive for all industry. Today, in Day of the Russian animation, IPQuorum met the general producer of Riki Group Nikolaeva Julia to learn that special in the small round beings who have been thought up by Anatoly Prokhorov, Popov Ilya and Shaykhinurov Salavat and that us to wait from these "kruglyashy" further. — Nikolaeva Julia, let's get acquainted. How you got to the animation world? And whether was at you in the presentiment childhood, what you will be related to this world? .