Sber started rebranding of subsidiary banks in Kazakhstan and Belarus

Sber in the Birthday started rebranding in subsidiary banks in Kazakhstan and Belarus. Process will take place step by step and first of all will mention digital channels. It becomes the first stage of transition to a new format of communication with the client. Subsidiary banks presented the updated design of a brand and the new logo similar to symbolics of Sber to Russian Federation. In plans also gradual transition to a format of offices of new type by analogy to office which Sber opened in Moscow in Tsvetnoy Boulevard. Besides, gradual updating of devices of self-service and ATMs is planned. Rebranding...