On the First of December, 2016 at restaurant Shakti Terrace the ceremony of rewarding Ⅴ of an annual award in the field of Farmatsiya and medicine – Russian Pharma Awards 2016 took place.
asthe Main organizer of an award the world's largest social network for doctors "The doctor made a speech at work" in which for the last month passed anonymous vote of practicing experts. Today in a professional network more than half a million doctors the most active of which took part in definition of the best medicines from this or that direction Farmatsiya is registered.
this year the advisory council made the digest of the nominations in 5 years of existence of an award, in each of which not less than three manufacturing companies were presented, but the right to be called the best in 2016 acquired:
Ksarelto® – "StopTramboz! "
Kavinton® Comfort – "The territory of a happy brain"
Dolfin® – "Health VS cold! "
Thanks to objective opinion of experts, the award Russian Pharma Awards over the last 5 years allows to estimate efficiency of pharmaceutical preparations better, than somebody: "For us recognition of experts is extremely important, after all they can inform to the end user the most important information only", Burtsevich Helena, the specialist in public relations of companies notes "NIARMEDIK".
In 5 years of existence of Russian Pharma Awards more than 240 awards in 88 nominations were handed over to. This year the award took place with support of the largest pharmaceutical companies, such as Rikhter Gedeon, Teva, Petrovaks and Niarmedik.
the Award Russian Pharma Awards proved, as independent procedure of a choice of the best medical preparations from the point of view of practicing doctors without which opinion it is impossible to present successful development pharmaceutical markets. Kozlova Olga, the senior brand manager of the preparation "Sumamed" of Teva Pharmaceutical Industries Ltd confirms it: "The award is very significant for all farmindustriya because it lets unique opportunity know, what preparations are chosen by our doctors, for what they vote heart and soul".
the Reference JSC Doktor na rabote
LLC "Doktor na rabote" — a Russian-speaking social network for doctors and druggists. At present www.doktornarabote.ru totals more than 500 thousand users, that is 60% of all Russian doctors.
Contacts for mass media:
Dimitri Mironov
of PR - agency TM — Communications
8-968-409-89-41