Large Russian banks considerably reduced publicity expenses
Moscow, 3 Nov — the PRIME. Large banks Russian Federation spent for advertizing in the second quarter 2023 16,3 billion rubles that is 14% less in comparison with the first quarter, follows from research of Association of managers and digital-agentstva Adventum which Federal state unitary enterprise RAMI "RIA Novosti" "Is on hand. In TOP-5 leaders on publicity expenses among banks entered Public joint-stock company "Sberbank Russia", Tinkoff, JOINT-STOCK COMPANY "ALFA-BANK", Public joint-stock company "Bank VTB", PUBLIC JOINT-STOCK COMPANY "SOVKOMBANK". Public joint-stock company "Sberbank Russia" significantly increased investments in the second quarter and remained in leaders. Key players in the second quarter spent 16,3 billion rubles that made 15,3% of all branches. However in comparison with...