TV-3 case: How creatively to introduce sponsor's integration and to increase budgets by 50% even in the current conditions. " website "Adindex.ru".ru". On July 20, 2020

At the beginning of 2020, including in conditions koronakrizisa, TV-3 continued to show growth of volume of sponsor's budgets and increased number of advertisers by 45%. On TV channel told, what projects were in special demand for sponsors and that such unusual TV-3 offers partners Positioning of the channel evolved within several years in a row and poured out in the current slogan: "Include imagination, include TV-3". The audience was updated for the channel — the youth came to TV-3, in a number of slots it works as the channel for family viewing, and also the big still uses...