Melon Fashion Group will keep SELA concept, but will clean the man's range

As it was already reported earlier, Melon Fashion Group owning brands of LLC "BIFRI", ZARINA and LOVE REPUBLIC, filled up the portfolio with SELA brand. On press conferences sounded that under management Melon Fashion Group will pass 278 shops of the retailer located in 5 countries: Russian Federation, Moldova, Kazakhstan, Kyrgyzstan, Belarus, and online store. From them 143 own shops, 135 franchisings opened in a format. The area of all shops which have passed under management companies, is equal 55 000 sq.m...